![]() Such public leadership was a departure for the poetry-writing former English teacher. “We’re a great country that has more than once gotten out of the most difficult situations.” ![]() “Stay at home, and we’ll take care of you and your loved ones,” pledged the founder. Sitting alone on a large sofa with her hands clasped firmly in her lap, Bakalchuk outlined a set of rules for pandemic-era internet trading before attacking shopping malls and stores for their irresponsible approach to safety, arguing they should instead be repurposed as collection points for online orders. Newly crowned as the country’s richest woman, the owner of online retail giant Wildberries released a video statement promising that digital merchants would rise to the challenge of lockdown. In 2020, Wildberries’ sales outside of Russia increased 95% year-on-year to 23.7 billion rubles.Last year, as Russia faced a rising tide of coronavirus infections, Tatyana Bakalchuk stepped into the spotlight. In 2021, Wildberries also started sales in Germany, France, and Italy, and in 2020 the large international online retailer entered Poland, Slovakia, Israel, and other countries. Wildberries customers from the US can get their purchases by courier delivery to their home or office. The US now became the company’s 14th country of presence. Orders will be delivered with the help of logistics partners. Our online platform brings together entrepreneurs and retailers from different countries – Russia, Germany, France, Poland, and many others, and we are open to expanding cooperation with American entrepreneurs, including small and medium-sized businesses whose products are already represented in many Wildberries countries,” said Vyacheslav Ivashchenko, Development Director at Wildberries. “We are pleased to announce the launch of sales on the world’s largest e-commerce market and are ready to offer our future customers a wide range of products from various suppliers – both unique products from private entrepreneurs and well-known global brands. In the future, the international online retailer will offer its new customers even more different products both at more affordable prices and in the premium segment. Wildberries offers about 5.5 million items from 40,500 brands: women’s, men’s, and children’s clothing, footwear and accessories, beauty, toys, electronics, books and stationery, sports goods, and household goods. For customers’ convenience, the site and apps are available in English and Russian. ![]() US customers can place their orders in the separate online store us., as well as through mobile applications for iOS and Android. ![]() With a presence in already 13 countries, Wildberries announced today the launch of its online retail store in the US market. In 2020, Forbes magazine reported that she was worth $1.4 billion. As of March 2021, Bakalchuk’s net worth was estimated at $13.1 billion, making her the richest woman in Russia. In 2019, Wildberries was valued at an estimated $1 billion, which made Bakalchuk the second woman in Russia to become a billionaire. The startup was founded in 2004 by Tatyana Bakalchuk at age 28 in her Moscow apartment while on maternity leave from teaching. Tatyana started Wildberries using her savings of $700. Wildberries is the largest Russian online retailer. ![]()
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